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Sagamore Spirit x *compd

Sampling, direct to mobile.

The Challenge

Soho was tasked with finding a way to increase brand awareness and provide consumers with a liquid to lips experience during a pandemic. Due to the limited interaction within on-premise accounts, Soho needed to identify the best way to engage consumers safely.

The Solution

Sagamore Spirit launched a *compd digital sampling experience in bars and restaurants across the country offering a touchless way to drive trial of the brand, while also supporting key account partnerships, and capturing first party data from consumers. *compd’s simple system enabled multiple event activation, with minimal oversight, enabling Sagamore to easily heavy-up activity.

With a mere scan of a QR code consumers got a touch of brand education through this quick and easy digital experience, no app required! The campaign was well received by account partners and patrons alike, helping the brand make new placements, and more educated consumers.

The Results

36

Events Executed (Simultaneously)

14

Markets

600+

Consumers Engaged

Schedule a Demo

A member of our team will get back to you right away with more information and to schedule a live or virtual demo of *compd in action.